#79 A case study in government communications with Grant Titmus
Grant Titmus is Principal of the Melbourne division of Red Agency, a marketing communications consultancy. Grant has over a decade experience in media relations and communication. He recently ran the...
View Article#80 Melanie Gibbons on increasing engagement and compliance
Melanie Gibbons is the Communications Manager for the Clean Energy Regulator, an Australian Federal Government agency. She was previously the Media Director for the Department of Climate Change and...
View Article#81 Colin Anstie on digital marketing tactics
Colin Anstie joins this week’s InTransition Podcast to talk about digital marketing tactics. Col is the CEO of the digital marketing agency Raging Digital. He is also the Marketing Director of CBR...
View Article#82 Ian Rumsby on insights from successful organisations
Ian Rumsby joins the InTransition podcast to talk with David Pembroke about content marketing. Ian is the Chairman of Weber Shandwick Australia and Chief Strategy Officer, Asia Pacific. He leads the...
View Article#83 Rachael Sweeney on stakeholder engagement
Rachael Sweeney joins the podcast to talk with David Pembroke about stakeholder engagement. Rachael is the director of Collective Position, a communication and stakeholder relations company based in...
View Article#84 Helen Owens on Open Government
Helen Owens joins the InTransition Podcast to talk about the Open Government Partnership. Helen is the principal advisor on public data policy at the Department of Prime Minister and Cabinet in...
View Article#85 Michael Schoonhoven on Content Service Programs
InTransition this week comes from Content Marketing World in the USA, where David catches up with Michael Schoonhoven from the Netherlands. Michael talks about Content Service Programs, which use...
View Article#86 How to get a publishing mentality in your organisation
This episode of InTransition was recorded at Content Marketing World in the USA, where David caught up with two of Europe’s leading content marketing strategists, Bert van Loon & AJ Huisman. They...
View Article#87 Ian Cleary on the true value of content
Ian Cleary talks about how to start a content marketing process that works, and the true value of quality content. Ian is the founder of RazorSocial, providing training and tools for marketing...
View Article#88 Rebecca Lieb on Content, Context and Consumer Experiences
Rebecca Lieb is a strategic advisor, research analyst and columnist. Her areas of specialization are digital marketing and media, with a concentration in content strategy, content marketing and...
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Government-citizen communication at a crossroads
Content Communication – Helping government strengthen communities’ and improve the well-being of citizens through effective content communication. Effective communication is the key to the success of...
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ANU Research Project
Through the Innovation Connections Programme of the Australian Government’s Department of Industry, Innovation and Sciences, contentgroup will work with the Australian National University to develop...
View Article#89 Shannah Hayley – content marketing for local government
How can you turn a disparaging comment on “Real Housewives” into a marketing tool for your city? Shannah Hayley explains how “it’s a little Plano in here” became a meme of civic pride. Shannah is the...
View Article#90 Emily Crume – Understand your audience by listening
Emily Crume explains how asking questions and using listening tools can provide the best insights into the needs of your target audience. Emily is the director of strategy for Social Media Examiner....
View Article#91 Craig Hodges – strategy breeds success
What are the chances of two Aussies in Cleveland catching AC/DC live? Pretty good as it turns out. Welcome to a special short holiday edition podcast, where Craig Hodges from King Content talks about...
View Article#92 Gregory Andrews – fighting extinction with social media
Gregory Andrews is Australia’s Threatened Species Commissioner. His job is to raise awareness of and support Australia’s fight against extinction, and leads implementation of Australia’s first...
View Article#93 Allan Yates – moving from journalism to communications
Allan Yates worked as a senior national journalist before moving into media relations, strategy and communications. He has worked with a number of state and federal government departments and...
View Article#94 Virginia Haussegger – communicate from an audience perspective
Virginia Haussegger AM is an award-winning journalist with over 25 years’ experience in news media. She spoke to David Pembroke about the need for simple clear language, and understanding how your...
View Article#95 Trish Lavery – website analytics in government communication
Our podcast guest is Trish Lavery, from the Department of the Environment in the Australian Government. Trish is the Assistant Director in the Design and Analytics area of the Innovation and...
View Article#96 Gillian Field – building trust with internal communications
Gillian Field has considerable experience in the Australian federal government, managing corporate and internal communications at the Department of Agriculture, the Department of Defence and...
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